On the evening of September 12th, the Shunde Special of “Shopping around China” Live Stream Program of CCTV News New Media Center was hosted by famous CCTV presenters Zhu Guangquan, Kang Hui, and Wen Jing to jointly promote the products of “Shunde intelligent manufacturing”, realizing a real-time sales reaching 223 million yuan within 3 hours.
At the beginning of the live broadcasting, the hosts humorously introduced Shunde, “City of Home Appliances” and “City of Gastronomy”, and promoted over 100 home appliance products of Midea, Vanward, Galanz and other leading Shunde enterprises at a most favorable price to audience all over China. Over 100 home appliance products manufactured in Shunde unveiled in the program, presented the high-quality, high-tech, practical, and novel characteristics of Shunde manufacturing.
Lian Gengming, President of Shunde Chef Association and one of Shunde’s Top 10 Famous Chefs, cooked Shunde cuisine on site with Shunde home appliance products. The hosts tasted with relish and many audience even said, “The aroma is smelt through the screen.”
After the live broadcasting, Kang Hui said that he was deeply impressed by Shunde and took the initiative to support Shunde, “Shunde has a profound history, a solid manufacturing foundation, and attractive gourmet food. I believe that Shunde will certainly play a more important role in the process of industrial upgrading in the future. I hope to visit Shunde and experience the pace of a deeply moving-forward era in the future.”

“It was a special weekend and the program was a milestone.” Liang Zhaoxian, Chairman and President of Galanz Group, said with a smile after witnessing the gratifying live-stream sales data. The event has popularized Shunde intelligent manufacturing brands in China and the world, greatly boosting the confidence of enterprise development. The cooperation of live broadcasting and “Shunde intelligent manufacturing” is beneficial for Shunde enterprises to develop the “dual circulation” economy, expand diversified markets, enhance the popularity and influence of “Shunde intelligent manufacturing” domestically and internationally, and promote the transformation, upgrading, and high-quality development of Shunde industries.
(Annie)